Beni Red
The representative red of Japan, derived from safflower dye, more orange-leaning than Chinese red
#D9384Argb(217, 56, 74)hsl(353, 68%, 54%)hsv(353, 74%, 85%)cmyk(0%, 74%, 66%, 15%)#D9384AFFrgba(217, 56, 74, 1)hsla(353, 68%, 54%, 1)oklch(72.7%, 0.134, 11)lch(66.4%, 37.1, 9)🎨 Color Palettes
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💡 Use Cases
Torii Gates and Shrines
The thousands of torii gates at Fushimi Inari Shrine form a tunnel of beni red. Sunlight filtering through the red is particularly breathtaking, a quintessential Japanese landscape.
Shrine Maiden Attire
The red hakama and white top of shrine maidens are the sacred colors of Shinto. The red represents the sun and life.
Bento Color Scheme
A pickled plum (umeboshi) placed in the center of white rice creates the Japanese flag bento. Simple, yet it inspires national pride.
Festive Decorations
Red and white striped curtains (kouhaku maku) are standard for Japanese festivals and celebrations. The alternating stripes are both festive and solemn.
📜 Origin & History
Beni red is Japan's most representative red, derived from safflower petals. Safflower was introduced from China during the Asuka period, and Yamagata Prefecture remains a major production area today.
In the Heian period, beni red was an essential color for noble women's twelve-layer court robes. The layering of red and purple was a color combination for court ladies. The high cost of safflower dye made beni red a status symbol.
During the Edo period, beni red spread among commoners, though the shogunate repeatedly issued sumptuary laws restricting its use. Edo women's passion for beni red was repeatedly banned, showing its immense charm.
Japanese lipstick (kuchibeni) red also originates from safflower. Beni houses in Kyoto still produce safflower lipstick using ancient methods, each one taking months to complete.
Modern beni red is the color of the Japanese flag (the 'Hinomaru') and countless shrine torii gates. Beni red has become the chromatic soul of the Japanese nation.