Bright Red Orange
Vivid reddish orange, a warm glow as magnificent as sunset clouds
#F47523rgb(244, 117, 35)hsl(24, 90%, 55%)hsv(24, 86%, 96%)cmyk(0%, 52%, 86%, 4%)#F47523FFrgba(244, 117, 35, 1)hsla(24, 90%, 55%, 1)oklch(82.2%, 0.124, 67)lch(78.6%, 46.5, 77)🎨 Color Palettes
♿ WCAG Contrast Colors
Learn More →📊 Color Scales
💡 Use Cases
Sports Cars
A classic optional color for Italian GT sports cars, paying homage to speed and sunshine.
Mediterranean Architecture
The exterior plaster of holiday villas, embedding warmth into the blue sea and sky.
High-Speed Train Interiors
The color of seat fabrics and reading lights, creating a sense of calm amidst high velocity.
Health Food
The main packaging color for organic brands, promising freshness and natural nourishment.
📜 Origin & History
RAL 2008 Bright Red Orange sits at the intersection of orange and red in the color chart system, one of the most emotionally infectious color numbers in the warm band. Its color temperature is extremely high, identified by color psychologists as one of the standard industrial colors most capable of stimulating feelings of happiness.
This color number has an indissoluble bond with mid-20th-century Italian automotive design. Some GT cars from Ferrari and Maserati were offered in custom paint options close to this color, galloping along Alpine roads and under Tuscan sunsets, becoming a flowing canvas of the Italian art of living.
In Mediterranean coastal architecture, Bright Red Orange was used to plaster exterior walls and courtyard fences. Many holiday villas on Ibiza and Santorini chose this color, creating a warm contrast against white buildings, paired with purple bougainvillea to form the classic Mediterranean color palette.
Some of the interior fittings of France's TGV high-speed trains adopted Bright Red Orange for seat upholstery. The design team hoped this warm color could alleviate passengers' tension during high-speed travel, while also creating a warm memory point different from the conventional gray-blue palette of trains.
Contemporary, Bright Red Orange is widely adopted in the visual identity of organic food and natural beauty brands. More natural than chemical-feeling fluorescent orange, yet more vibrant than dull earth tones, it perfectly captures consumers' chromatic expectations for nature and health.